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Giro Illum.

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Empowering Cyclists.



Product // Wearable // Research Studio project with research guidance from Proctor & Gamble. Extensive user research and opportunity space development to push creative limits to conceptualize a product/ecosystem through co-design.


Industrial design // Jackson Gress


Why?

As our world continues to urbanize,
comes the need for people to take
sustainable methods of transportation.

How can we promote and empower people
to cycle in place of taking their car?


What?

A haptic technology equipped helmet that senses approaching motion of inbound vehicles, 
communicating both location and proximity.

Give cyclists a heads up/6th sense allowing them to be 
proactive in potentially dangerous situations.




Giro Illum.

The Giro Illum is designed to help conceptualize
the complex system of haptech feedback products
and how they can be applied to help empower
pedestrians, runners, and cyclist to
take control of their road safety.

Haptech Technology.

Haptech empowers the user to take
control of their surroundings and make proactive decisions based on 
approaching traffic to maintain 
safety.


Experience

Garmin
NewDealDesign
Sprout Studios
HUGE DESIGN
LM Signage
Contact

gressjb@mail.uc.edu
978.809.7256